XX+UX

Case Study
XX+UX Scout Books

Started by Google employees in 2013, XX+UX is a series of events that connect women working in User Experience (UX) over drinks, snacks and activities. The founders state that even as the demand for UX design has increased over the past few years – among large companies and small start-ups alike – women are still underrepresented. XX+UX aims to foster greater diversity in the field.

We’re proud to be a part of this burgeoning, international community of women in design, research, and technology who can connect, share stories, and mentor each other online and offline.

These meet-ups are now international and are hosted by key players in the UX world such as LinkedIn, Etsy, Airbnb, Pinterest, Salesforce, and Google. Says one of the founders Brynn Evans: “We’re proud to be a part of this burgeoning, international community of women in design, research, and technology who can connect, share stories, and mentor each other online and offline.” XX+UX recently produced custom notebooks to hand out at events.